Ashley|Rountree and Associates posts a bi-weekly blog about various aspects in the nonprofit sector. To get the latest news and stay informed please consider joining our contact list.

Prepare today for tomorrow’s donors

As recently as 2022, individuals contributed about 73% of all dollars given to charity. And a growing trend in capturing individual dollars is hyper personalization, especially when it comes to targeting Gen X and millennial donors.

Ashley|Rountree welcomes two new leaders

By Heather HiseVP, Marketing & Communications Ashley|Rountree and Associates has added two full-time positions to its leadership team that oversees projects and initiatives supporting nonprofit organizations. Doug Scott is Ashley|Rountree’s new vice president of fundraising solutions and grants, and Shane Stuber joins the company as vice president of talent and leadership. “We’ve seen incredible growth […]

Four tips for excellence in governance

By Don TharpeSenior VP, Lexington & Central Kentucky Market I recently had the pleasure of presenting to a group in Lexington about the relationship between nonprofit staff and their board, alongside several of my Ashley|Rountree colleagues. We hope to bring the full presentation to more cities in the coming months, but in the meantime, I’ll […]

Three tips to hone your donor prospecting skills

Whether your nonprofit has a built-in donor base or relies on the goodwill and affinity of people in the community, there’s always work to be done when it comes to growing your supporters and ensuring long-term sustainability.

People are stepping up to the plate – but they need to know the play

By Jeff AshleyPresident & Founder For the last several years, I’ve had the opportunity to be part of a panel discussion hosted by Leadership Louisville Center for their current Leadership Louisville class as they spend a full day focused on the local nonprofit community. It’s something I always look forward to, especially the great interaction […]

Make 2024 the year you ramped up your fundraising capacity: Strive to thrive

By participating in Strive to Thrive: A Two-Day Certificate Course in Fundraising, you’ll equip yourself with skills that can help you increase your effectiveness at your nonprofit and make you more competitive as nonprofits seek talented fundraisers for critical roles in their organizations.

Client Partner Spotlight: Speed Art Museum

Learn more about Ashley|Rountree’s strategic planning project with the Speed Art Museum.

In with the not-so-new: Top 4 for 2024

By Jeff AshleyPresident & Founder It’s hard to believe we’re already saying goodbye to 2023. As I look back over the last year or so, several things we might have called “trends” have shown pretty significant staying power. When things move from “trends” to ongoing best practices, they also start to become “non-negotiables” as the […]

Top 10 tips for your annual appeal

After quite a few years of direct mail carrying a reputation as “old school” in the fundraising realm, there are signs the trend may be coming back as a valuable tool. As you plan your year-end or annual appeal, consider my top 10 tips for a successful direct mail piece.

Recap: Grant Milestones, Metrics, & Misconceptions

Our free coffee chat lent some insight into common grant myths, how to measure success, and what it means to be “grant ready.”